Bachelor (Honours) in Travel and Tourism

Course Description

The first year of the programme focuses on providing students with a solid foundation of the underlying principles in Travel and Tourism. Students will undertake study units in Hospitality Management, Travel Geography and Destination Management.

The second year of the programme builds on the knowledge of the first year and delves into the Financial, Human Resources and Operational principles within the travel and tourism industry. Students will also be exposed to knowledge and skills in Event Management and Tourism Marketing. Beyond the core units, students will undertake a project, hence get the opportunity to focus on a particular area that is of interest to them as well as acquiring skills in project planning.

The final year consolidates on the first two years of the programme. Students will have an opportunity to further develop their critical skills and deepen their knowledge of complex issues surrounding the travel and tourism industry. Learners will obtain knowledge on sustainable tourism, tourism law and policy, cross-cultural communication, and the diverse interests of tourists.

Besides solidifying their knowledge regarding important topics in travel and tourism, this qualification also promotes the development of transversal skills in students through modules such as Academic Writing and Critical Thinking and Communication. Furthermore, this programme consolidates the research skills of students through the Research Methods module, the Project, and the Dissertation.

This programme will equip students with the necessary competencies to:

• Fulfil a variety of roles in the travel and tourism sector.
• Make responsible and informed decisions within the field.
• Develop and exhibit critical thinking and academic writing skills.
• Analyse, investigate, and solve a real problem within the travel and tourism industry, enhancing their research and practical skills.

Entry Requirements

Candidates who apply for this course must possess:

• A related qualification at MQF Level 4 such as the IATA Foundation in Travel and Tourism Diploma.

and/or

• One ‘A’ Level or equivalent and a pass in English Language* and Mathematics at MQF Level 3 (‘O’ Level or equivalent).
• In the case of mature students who do not possess all the formal required academic qualifications, then the Recognition of Prior Learning (RPL) process could be applied such that if evidence of equivalent learning is found then the applicant could still be accepted in the course. Such RPL process will subject applicants to an interview held with a board of experts within the field, chosen specifically by IDEA Academy, so as to verify their experiences and prior learning.

Students whose first language is not English and do not possess an ‘O’ level pass in English Language will be required to demonstrate English language capability at IELTS level 6.0 or equivalent.

Target Audience

This program caters to individuals interested in enhancing their academic and professional understanding of travel and tourism and targets:

• Individuals seeking to advance their academic and professional knowledge in Travel and Tourism.
• Individuals wanting to pursue a wide range of career paths in the travel and tourism industry.

Career Paths

The potential positions for which this programme aims to prepare could be and are not limited to:

• Travel consultant
• Operations manager
• Event organiser/planner/manager
• Business Development executive
• Hotel manager
• Travel agency manager
• Marketing executive
• Tour operator

Modules

You are required to complete all 16 compulsory modules (180 ECTS) to fulfil the requirements of this bachelor degree.

Assessment

Assessment is carried out via these mandatory components:

• Formative Assessment
• Summative Assessment

The programme includes different forms of assessment which allow for and promote students’ critical engagement. The formative and summative assessment tasks may include an in-class assignment and/or a home-based written assignment using diverse assessment tools which may take the form of online and in-class discussions, examinations, case studies, reports, proposals, essays, and presentations, etc., as applicable to the diverse modules. 

Dissertation Assessment

Assessment of dissertations is primarily based on:

• Depth of critical understanding of the theoretical framework.
• Application of appropriate research tools.
• Critical approach to analysis, interpretation and evaluation of research findings.
• Depth and level of argumentation build-up or of proposed solution.
• Original contribution to the generation of new knowledge/hypothesis/models.
• Scholarly presentation meeting academic standards.